Advanced Interim Marketing

Marketing Yourself As An Interim – 31st July 2014

Following the success of the Introduction to Interim Management training day, Alium Partners are proud to announce our “Marketing Yourself As An Interim” course.

Whether you are an established interim, or relatively new to interim management, this course will provide some excellent proven ideas and techniques designed to help you win assignments. Research tells us that a lot of interim managers are technically very good at what they do, but would like to know more about how to market themselves successfully using a wide-ranging, diverse, 21st Century marketing mix.

Who’s running it?

Scott HutchinsonConducting the course is Alium Partners’ Practice Head and Training Lead, Scott Hutchinson (pictured). Scott has nearly two decades of experience recruiting for prolific interim users and is one of the pioneers of interim provision. He is also a qualified trainer and career coach. Recently, the Institute of Interim Management named Scott as one of the principle leaders of the industry in their annual survey. He was fully behind the marketing of his last two interim businesses and is uniquely placed to provide inside knowledge as a part of the Alium team.

What will I learn?

  • Building a professional interim marketing mix - why covering all the bases is important
  • Creating a multi-channel brand and why this is critical in 2014
  • The Interim CV - what looks good
  • Why a CV is no longer enough
  • Social Media - learn the do's and don'ts from our Social Media experts
  • Linked In - how to get the best out of this critical business tool
  • How to think like an interim provider and recruiter - inside tips and knowledge to winning assignments
  • Building a basic contact management system with the right contacts to keep you organised and focused
  • Working with providers - getting to the top of the pile
  • Websites - why most interim websites don't work and why
  • Networking - The Golden Rules
  • Meetings and Interviews - how to get them and the do's and don'ts once you do

The course will be very interactive, with the emphasis of an open and engaging learning environment. We will cover all of the above and more. Most of the marketing you will learn is either free or very low cost but effective. This day will help in adding value and gain that crucial next assignment.

Where is it?

We will be holding the sessions at Alium Partners’ London office, 20 Abchurch Lane, EC4N 7BB 

When is it? 

The next course will be on Thursday 31st July from 9.30am-5pm. Refreshments will be provided.

How do I book?

The course costs £250.00 + VAT (which you can claim as a business expense through your limited company) only has 20 places per month.

About us

Established in 2003, Alium are a global interim management solutions provider based in London and Buenos Aires.

Our consultative approach means we take the time to understand both the needs of our clients and the expertise of our candidates to ensure the perfect fit for both. We possess an unrivalled mix of in-depth, hands on sector knowledge, combined with an exceptional functional understanding that enables us to deliver the right resources, every time.

Contact us

20 Abchurch Lane, London, EC4N 7BB
T: +44 207 398 7520
E: [email protected]

Latin American:
Mansilla 1935 (1609), Boulogne Prov. de Buenos Aires
T: +54 114 737 0322
E: [email protected]

For a list of our international partners please click here.