Will LinkedIn replace recruitment providers, or can it be used as a tool to support what they do? Chloe Watts examines this social media network.
Alium’s HR Practice hosted a very successful, capacity-crowd, networking event recently with speakers presenting on LinkedIn. Chris Brown from LinkedIn and Toby Barnes, an interim resourcing professional who is an advocate of LinkedIn as a corporate channel, offered great insight into the tool and how to enrich our interaction with it. But was I brave or foolish to invite a direct channel into our midsts?
LinkedIn Offers Convenient Connections
A self-confessed relatively late joiner to social media, I have become one of 259m professionals globally to reach out into the rapidly expanding virtual rolodex of connections to manage my contacts. I confess it is an incredibly easy way to maintain wider networks than would be possible through more traditional means – just imagine the litres of caffeine it used to take to update everyone on a new qualification or a job move, all now done by pressing a few keys from wherever you are at whatever time of day is convenient to you.
Adapting to Changing Times
The world of social media continues to blindside those of us who are not as generationally adept at the pace of techno-change. As a case in point, I’m sitting on a train heading to see a client typing a blog. It wasn’t so long ago that if I had said to someone I was blogging, they might have raised a questioning eyebrow and surmised all sorts of erroneous conclusions as to what I was actually doing.
Don’t Forget the Human Touch
However, I’m prepared to go on the journey – to an extent. What I am not prepared to do is to become faceless. We are social animals who (typically) thrive on interpersonal interaction: there is no virtual replacement for unspoken behaviour such as the tweak of a grimace, a cheeky twinkle in the eye, a firm handshake. I therefore don’t see LinkedIn replacing recruitment providers; I see it as a tool that can support what we do, but the human touch will always win out.
What do you think about LinkedIn as a tool for recruitment? Let us know your thoughts in the comments below.